"Term Insurance is pure protection, like fire insurance or auto insurance, its sole function is to support your family if you die. You can buy large amounts of coverage for modest amount of money – and big policies are what your spouse and children need."
What is Term Life Insurance?
PRIMERICA TERM LIFE INSURANCE OFFERS AFFORDABLE PROTECTION
Primerica has always been a company that champions the needs of Main Street Canadians.
While many other companies have increasingly followed the wealthy market, Primerica continues to focus on ways to help Main Street families become financially independent.
Since our founding in 1986, Primerica Canada has shown families how to protect themselves with affordable term life insurance, instead of more expensive cash value insurance, and how to invest the savings. We call our philosophy "Buy Term and Invest the Difference," and it has given countless Main Street families the ability to build toward, and achieve, financial independence.
At Primerica, we have always believed that term insurance is the best way to protect working families. Consumer advocates and financial affairs writers agree.
"In my opinion, there is only one kind of life insurance that makes sense for the vast majority of us: term life insurance."ii
THE PRIMERICA DIFFERENCE
With the latest technology and underwriting process, we can offer clients an easier, straightforward and convenient way to purchase term life insurance – all with the personal support of our licensed Primerica representatives.
- Advanced technology can provide an underwriting decision with actual rates in real-time in many cases.
- Policies are written in plain language, so terms and conditions are easy to understand.
- Faster processing of applications.
- Receive personalized service from a licensed Primerica representative in the local area.
A local representative is ready to help you find the best term life insurance product for your unique needs.
PRIMERICA TERM LIFE INSURANCE OFFERS AFFORDABLE PROTECTION
You need term life insurance. A common misconception about life insurance is that it is a permanent need for each family. Many financial experts see life insurance as a tool to "buy time" until you accumulate savings – and not as a permanent fixture of your financial life. Term life insurance is generally much more affordable in the initial years to provide the right amount of coverage you really need for your family.
PRIMERICA LIFE INSURANCE
Primerica's life insurance companies offer affordable term life insurance protection ranging from a 10-year level premium policy all the way up to a 35-year level premium policyii. The recognition received by our life insurance companies reflects our dedication to deliver term life insurance products to our clients.
Primerica Named #1 Most Trusted Life Insurance Company in 2022 by Investor's Business Daily Survey results are presented solely with respect to Primerica's U.S. term life insurance business. Term life insurance underwritten by National Benefit Life Insurance Company, Home Office: Long Island City, NY in New York State; Primerica Life Insurance Company, Executive Offices: Duluth, GA in all other U.S. jurisdictions; and Primerica Life Insurance Company of Canada (Head Office: 6985 Financial Drive, Suite 400, Mississauga, ON, L5N 0G3, Phone: 905-812-2900) in Canada. From Investor's Business Daily, "#1 Most Trusted Life Insurance Company in 2022," as of October 9, 2024
GROUP INSURANCE THROUGH WORK MAY NOT BE ENOUGH
Many employers carry a group life insurance policy for their employees. If that's the case for you, is it really necessary to own an individual policy?
Group insurance can play a role in protecting your family, financially, but it's only a small part of that protection. Group insurance typically only covers one to two years' salary, is owned by your employer and usually only covers you while you remain employed. If you leave that job or get laid off, your employer-sponsored coverage could end. With a Primerica term life insurance policy, you're covered until age 95 and your policy remains in effect as long as you keep your premiums current.
HOW MUCH LIFE INSURANCE DO YOU NEED?
If your family is like most, the answer to that question is probably more than you currently have. Ten times your annual salary is a good rule of thumb. Your Primerica representative can help you determine how much life insurance you need, and many other questions you might have about your household finances, with a Financial Needs Analysis (FNA)
"Term Life Insurance is the least expensive option, especially if you're young and healthy."
WHEN SHOULD YOU PURCHASE LIFE INSURANCE?
People sometimes delay purchasing life insurance even though it exists to protect their loved ones' well-being – and they do so for several reasons. Death isn't something we like to think about. It's uncomfortable to consider what could happen to those who most care about you. Some people have the mistaken belief that there's no hurry. It's always something they can deal with tomorrow. But, none of us knows what tomorrow will bring.
The fact is that the younger you are, and the better your physical shape, the less expensive life insurance will be. And, remember, this should not be an "Internet decision," but a face-to-face (whether virtual or in-person) decision with an insurance professional to fully assess your insurance needs, answer your questions, and help you make the decisions you need to make to protect your family. Buying life insurance has never been easier – and the time to buy is now.
PRIMERICA SERVES FAMILIES JUST LIKE YOURS
Over 550,000 lives are insured through Primerica Life Insurance Company of Canada. We have more than $151 billion term life insurance coverage in force and pay out an average of $682,000 in benefit claims every day. Primerica's life companies are among the few that offer 35-year term policiesii.
Numbers as of, or for the year ended, December 31, 2024, for Primerica Life Insurance Company of Canada, Head Office: 6985 Financial Drive, Suite 400, Mississauga, ON, L5N 0G3, Phone: 905-812-2900. Mutual funds are offered by PFSL Investments Canada Ltd., mutual fund dealer, and segregated funds are offered by Primerica Life Insurance Company of Canada, Head Office: 6985 Financial Drive, Suite 400, Mississauga, ON, L5N 0G3, Phone: 905-812-2900.
* Primerica Financial Services Ltd. representatives market term life insurance and segregated fund products underwritten by Primerica Life Insurance Company of Canada, Head Office: Mississauga, Ontario. Primerica Financial Services Ltd. representatives also market segregated fund products underwritten by The Canada Life Assurance Company, Head Office: Toronto, Ontario. Commissions, trailing commissions, management fees and expenses all may be associated with segregated funds. Please read the information folder before investing. Subject to the guaranteed maturity value and the guaranteed death benefit, the amounts you receive under your contract are not guaranteed. Fund values change frequently, and past performance may not be repeated. Primerica Financial Services Ltd. representatives market No Medical and Simplified Issue Life and Critical Illness Insurance which is offered through Canada Protection Plan Inc. and is underwritten by Foresters Life Insurance Company, Head Office: Toronto, ON.
Primerica PrecisionTerm life insurance is policy form ZLF22PA0G. Primerica PowerTerm life insurance is policy form ZLF22QA0G.